Mercedes PRO Use Cases
MERCEDES-BENZ
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The “Mercedes PRO” fleet management tool from Mercedes-Benz connects fleet managers, drivers, and vehicles directly with one another. For the IAA Commercial Vehicles show, we produced four use-case product videos showcasing the benefits of the new system for various types of companies. Four days of filming in Stuttgart, 12 actors, 5 Mercedes Sprinters, a camera car, and a drone—all within a tight schedule. Motion design rounded out the promotional films during post-production.
Services: Concept development, film production, post-production, sound design, mixing
Client: Mercedes-Benz
Director: Sascha Haas
Cinematographer: Jens Spöri